Aura

Representing presence without metrics

Aura hero

Most consumer products quantify experience. They measure steps, time, attention, and productivity, often flattening lived experience into metrics that invite comparison and optimization.

For many users, this creates fatigue rather than insight.

The problem is not lack of data.

It’s too much interpretation imposed too early.

The constraint space

The key decision

I chose intentional ambiguity over interpretive authority.

Rather than telling users what their data “means,” Aura reflects environmental signals in a way that invites interpretation rather than conclusions.

The system observes. It does not judge.

Aura process

System description

Aura is a small ambient object designed for desks or walls that translates environmental cues into slow, evolving visuals.

Inputs:

Processing:

Outputs:

The object behaves like a quiet companion rather than a smart device.

Trade-offs and failure modes

These were deliberate exclusions. Aura is designed for people who opt out of quantified self culture.

Outcomes

User responses clustered into two groups:

Both responses validated the core premise: ambiguity can deepen engagement when it is intentional.

Real-world viability

Aura is conceived as a low-energy, low-cost ambient product:

It does not compete with smart home devices. It complements them by doing less.

Key takeaways